Digitising workplace healthcare with doctor-led screening that reduces absence and improves employee wellbeing.
We supported Qured in strengthening its digital presence to clearly communicate both clinical credibility and commercial impact. The platform needed to speak to HR leaders and decision-makers while remaining accessible and reassuring for employees undertaking screening.
Workplace sickness is costing UK businesses billions every year. With two thirds of employees lacking access to preventative health screening and chronic conditions such as metabolic syndrome, diabetes, and cardiovascular disease on the rise, organisations were facing escalating absence rates, rising insurance costs, and declining productivity.
Qured needed a digital platform that clearly communicated both the clinical credibility of their doctor-led screening and the measurable commercial impact for employers. The challenge was to balance medical authority with accessibility — making health screening feel simple, trustworthy, and scalable across large workforces.
We helped position Qured as a modern, data-driven healthcare partner for employers. The digital experience was designed to speak directly to HR, health & safety, and executive decision-makers, clearly demonstrating ROI alongside clinical outcomes.
Key focus areas included:
The messaging framework centred on transformation — from early detection and diagnosis to sustained behavioural change and healthier biomarker outcomes over time.
The result is a confident, performance-led digital platform that positions Qured as more than a testing provider. It establishes them as a strategic workforce health partner capable of delivering up to 5X ROI from year one.
By clearly articulating both human impact and commercial return, the platform supports enterprise sales conversations, builds trust with employees, and reinforces Qured’s role in tackling the UK’s workforce sickness crisis head-on.